As defined by itvdictionary.com, webisodes are short episodes of programming that is webcasted.
Other points to further define a webisode:
- A new form of media called the web television
- May be a preview of advertisements
- May also include parts of established dramas and series
Most webisodes are within the time frame of 2 to 3 minutes. According to Chris Corbet, writer/producer of TinyTown, a webisode for kids, there's something about 5 minutes that seems too long for a webisode. Audiences tend to get distracted with other things on the computer if the webisode is too long.
Considering the boom in technology, webisodes may very well be the next television for kids. Guthrie (2007) said that the potential is appealing because more than 85% of US households are connected to the internet via broadband. And these numbers are bound to increase in the years to come.
However, some webisodes are not suitable for kids, such as Happy Tree Friends that feature cute soft-toy look-a-like characters committing gruesome acts to one another.
Parents should be aware of the kind of webisodes available for their kids, to ensure that they are watching the proper content for their age.
References:
- Guthrie, M, 2007, What's a Webisode Worth? online, retrieved on 6 November 2009, from http://www.broadcastingcable.com/article/111311-What_s_a_Webisode_Worth_.php
- Definition of Webisodes, online, retrieved on 6 November 2009, from http://www.itvdictionary.com/definitions/webisode_definition.html
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