New Forms of Media Publishing?

Friday, October 16, 2009 at 11:56 AM
New media are emerging and vastly expanding in the World Wide Web era. While it may be good that media are now evolving, conventional media are faced with the possibility of becoming extinct.

Social networks such as YouTube, Facebook, Blogger and Twitter have the potential to fully replace papered journals and diaries. However, there are readers who still prefer to read and interact the conventional way. Naughton (2006) states that traditional media are considered to be the push media, whilst the web is the pull media, which further proves the supremacy of the new media.


Naughton (2006) also agrees that the newest trend in the blogosphere is the combination of digital convergence, personal computing and global networking such as Twitter and Facebook is increasing the pace of development and is giving fundamental shifts in the World Wide Web environment.

With this said, it may be possible for the existing media, be it conventional journalism or blogging to co-exists with the new media to come.

References:
  1. Naughton, J, 2006, Blogging And The Emerging Media Ecosystem, online, retrieved on 16 October 2009, from http://reutersinstitute.politics.ox.ac.uk/fileadmin/documents/discussion/blogging.pdf

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